Overhauling Higher Education For Today’s World

University Nevada Reno (UNR) Living Learning Community (visual concept)

Around seven years ago, I had an epiphany that the delivery of higher education would change dramatically. This was triggered by the fact that we had shifted our hiring game in the tech community from caring about pedigree (MIT, Stanford, etc.) to “tell me what you have actually done”. While pedigree demonstrates academic aptitude, it does not speak to a candidate’s ability to execute. Now more than ever, especially in a time when building is going to be what stimulates the economy, those who can execute will excel.

My vision seven years ago (which still stands) is the disruption of higher education as we know it today. Instead of high school students aspiring to get into their top choice college or university and moving on campus for a singular experience, we will move towards a model where young people want to leave home, further their learning, but care less about the brand of institution(s) they attend, or even getting a degree, and care more about their ability to learn what they need to be productive in society. Parents will care less about brand and the degree too, but will want their kids to have a solid, post-secondary, education in a safe environment. College age students (18–22’ish) want to be with likeminded peers who are either focused on similar academic interests or they want a diverse community to expose them to other areas they may not otherwise know about. I loved living in a dorm at UMASS Amherst with peers pursuing all sorts of topics I knew nothing about. I still attribute my interest in marketing to having a roommate that was a marketing major while I was an art major.

Now that most colleges and universities are forced to teach online, and the cost of higher education is through the roof, we are primed to change the shape of post-secondary education. I believe young people in the next 3–5 years will want to move out of their homes (and their parents will be eager for them to do the same), to a city of interest and pursue further education by joining live-in learning communities vs. applying to a specific college.

The model would look something like this:

  • Live-in learning communities will be developed in popular college cities (Boston, NY, SF, Austin, etc. — perhaps eventually abroad as well). These will be dorm-like buildings with high bandwidth on-line learning capabilities like high-tech video rooms, Jamboards, and amenities such as gyms and community kitchens. There will be Resident Assistants and administrators to oversee safety concerns of parents and establish behavioral norms. There will likely be some sort of student-run government, clubs and special programming depending on the live-in learning community.
  • Qualified, remote educators will offer courses similar to how HBX delivers online experiences today (below) or simply via Zoom with smaller groups.

  • Prospective students will apply to live in these communities based on city of interest, peer group and other criteria (amenities, special programming, etc.). Applications will focus on diversity, inclusion and ability for students to contribute to the learning community vs. SAT/ACT scores and high school accomplishments. All applicants will be peer reviewed and cost will be commensurate with ability to pay. In a utopian world (one can dream), the government would subsidize these programs.
  • Live-in learning communities will provide cross-university, curricula based on skills development. For example, a computer science program may be a series of courses offered from not just local universities, but online courses from across the country. Certifications or hours of learning may replace degree programs. A foundational curriculum of core competencies such as public speaking, project management and financial skills will be woven into every program.
  • Most important, live-in learning community curricula will be focused on experiential learning. Most if not all courses will be project-based — some individual and many team oriented so students are developing real-world experiences that also demonstrate their ability to execute.
  • Study groups may form or be required in each live-in learning community or on-line. New opportunities for social connections and networking will be within and between learning communities.
  • Completion of programs may be based on committee reviews and a PhD-theses-like defense. Alumni communities will be fostered post-completion of any program.
  • Prospective employers will recruit from these live-in learning communities. Students’ inherent training to work remotely will be an asset to the growing number of companies establishing remote workforces. The foundational skills development would be seen as a key differentiator of these programs.
  • This will of course require current colleges and universities to partner with whomever creates these live-in learning communities. The question is when, not if, these partnerships will form. For many universities, this will ensure their survival and could enhance vs. dilute their brand.

While there will still be some professions, like doctors and lawyers, that may still need the discipline of a more rigid degree program, I can imagine many students (and parents) taking advantage of the ideas above. Perhaps there are entrepreneurs out there already developing this idea. If so, send them my way…I’d love to support their efforts! …and if you have other ideas about this concept, let’s riff.

Time, Talent & Treasure

Bootcamp 2020

Bootcamp 2020 students, Faculty & TAs

I am a former Trustee, alumna, parent, donor and longtime community member of a non-profit organization that’s mission is “changing lives for good” through the the community’s gifts of time, talent and treasure. As a hundred-plus year old organization with a diverse group of alumni, staff and trustees, we strive for our community to give beyond dollars (treasure) and to pay it forward with their time and talents. This mission is something I deeply believe in beyond this particular non-profit and extends into my personal and professional life; and it’s something I value and look for in the people I work with. 

If you follow me on Twitter, you know we just wrapped up an eight day Startup Bootcamp at Harvard Business School (HBS). This program was brought to life four years ago by my mentor and friend, Professor Tom Eisenmann who recognized a growing need for our first year MBA students to explore their startup ideas and understand the world of entrepreneurship through experiential learning. First year HBS students enroll in a prescribed curriculum known as their Required Course year, and these students are referred to as “RCs”. RCs wanting to start companies, learn about joining startups and/or venture capital have limited time outside of classes and other school-related activities to pursue these interests in their first year. The advent of Startup Bootcamp created that time and programming to explore before their second (“Elective Course”) year. Approximately 200 students take time out of their January break to return to Boston to immerse themselves in startup land. Startup Bootcamp is free to enrolled students and is seen as a Pass/Fail course on their transcripts.

Those who know HBS, know our primary teaching approach is via the case method. This is an excellent way to help our students understand the complexities and challenges of business through the lens of a diverse set of protagonists and companies around the world. Many of our course sessions for each of the hundreds of cases our students read invite the protagonists into the classroom to discuss their perspective and “what happened after the case” with our students. This time with these leaders is invaluable to students and often the leaders get as much out of the experience as they impart their wisdom and share lessons learned.

In the past few decades we have introduced more field courses to complement the case method with a learn-by-doing approach. Like our live case discussion with protagonists, the HBS field courses tap into some of the top entrepreneurs and industry experts in the world. Startup Bootcamp is no exception! In order to pull off an intense eight days of programming, we drew in over 70 guests throughout the week. These guests did everything from keynote talks and serving on panels to offering hours of coaching time and workshops. Each guest donated their valuable time, treasure (many paying their own way to travel from all over the US) and immeasurable talent to be part of this program. Our students were blown away with the level of high quality content each guest provided and all were so grateful for every ounce of insight they received on their ideas, their teams and their future as entrepreneurs, joiners of startups and members of the venture capital community.

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Tagging over seventy people is well above the maximum limit for most social media platforms, so herewith, a hearty THANK YOU to all of the guests who joined us last week. We absolutely could not have done it without you!

Gil Addo
Gideon Ansell
Henry Ancona
Berlynn Bai
Jay Batson
Eliza Becton
Edward Berk
Ethan Bernstein
Peter Bleyleben
Jana Boruta
Jeff Bussgang
Bobbie Carlton
David Chang
Chuck Collins
Maggie Crowley
Karen Devine
Brian Doll
Richard Dulude
Doug Fox
Dave Gerhardt
Jodi Gernon
Shikhar Ghosh
Rob Go
Jamie Goldstein
Samara Gordon
Sean Grundy
Rohit Gupta
Christian Heim
Jason Hines
Sarah Hodges
David Hornik
Alex Iskold
Jennifer Jordan
Howard Kaplan
Stella Kim
Melody Koh
Brendan Kohler
Tarikh Korula
Karen Korula-Young
Jeremy Kriegel
Pascal Kriesche
Elizabeth Lawler
Sarah Leary
Elise Lelon
Rebecca Liebman
Jennifer Lum
Nate Maslak
Bob Mason
Devon McDonald
Bob Moesta
Jennifer Neundorfer
Eric Paley
Andrew Payne
Melissa Perri
Mark Pincus
Amira Pollack
James Psota
Vinayak Ranade
Christina Raymond
Jeffrey Rayport
Caty Rea
Carlos Reines
Laura Rippy
Mark Roberge
Bryce Roberts
Brendan Schwartz
Javier Segovia
Shereen Shermak
Caroline Sherman
Nancy Tao Go
Satish Tadikonda
Jill Ward
Christina Wing
Peggy Yu

Finally, it takes a village to pull off such an intense program that took months and many hours of planning and an average of twelve hours a day over eight straight days to orchestrate. Hats off to my co-instructors, Allison Mnookin and Martin Sinozich for being great collaborators, to Jacey Taft and Sneha Pham for their tireless support throughout many twists and turns and to our outstanding Teaching Assistants – now second year MBA students and Bootcamp alumni – Gaby Goldstein, Jad Esber & Ollie Osunkunle. Best team ever!

Interested in learning more? Listen to what our students and faculty have said about the program in this video and check out our Instagram page!

 

From Zero To 100+: Preparing To Lead And Operate At Scale

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Photo Credit: Maria Semelevich

I’ve had many first hand experiences with the excitement and pain of scale at companies that started out with a few founders and soared to over 100’s or 1000’s of employees. At somewhere around 75-100 employees, there is a shift with leadership, teams and individuals and it’s important to plan for it or at least recognize when it’s happening and try to stay ahead of it. I’ve written the below for the CEO/Founder of an early stage company, but most of my advice can be applied to any leader of a scaling organization, even inside a large corporate entity. 

Leadership At ~100

As a company approaches 100 employees, the reality that it’s time to let go starts to hit its founding leaders. It is simply impossible to be plugged into everything. At this stage, you now are likely managing managers and more than ever have to empower your leaders to, well, lead! They will not always do things the way you do them or as well as you do and there will always be a few select things that you must own and decisions that only you can make, but at this stage if you don’t have the confidence and the right people to get things done without you being involved, you’re in for a rough ride. In fact, it is when founding CEOs don’t learn to step up into their roles and empower their leaders that investors/board members begin to lose confidence in the founding CEO’s ability to operate at scale; these founding CEOs end up getting pushed out/replaced. Here are a few tips in areas I find to be the most challenging at this stage:

  • People: When it comes to employees, there are two areas I see CEO/Founders get tripped up as their companies grow: Hiring and People Management. I am a big believer in staying close to the hiring process for as long as possible in the early stages. In my experience, the first 10-15 employees will set the culture of your company and how you lead them will set the tone for leadership going forward. As you start to bring on more members of your team, however, you can’t hand pick every one. Here’s what I  suggest for approaching hiring:
    • First 20-30 employees – If you have inexperienced managers, review candidate resumes together and establish selection guidelines for what qualifies a candidate for a round of interviews. Be part of the interview and hiring process as much as possible to set expectations on what makes a good hire at your company (even if the hiring managers are experienced) and serve as a role model to managers who will eventually do this themselves. This is also a great opportunity for the early hires to get to know you – especially if this is their first startup – getting to know the CEO/Founder can be a recruiting super power! Also, if hiring in general is new to you, get help from advisors/investors with more experience; books like Who or The Five Dysfunctions of a Team can be helpful, but the art of hiring is a skill that takes practice.
    • 50-100 – This is a transition period where you may sit in candidate reviews for key hires where the team decides whether to make an offer or not and why. Your role is not necessarily the decision maker, but rather to offer guidance and mentorship to the team on how to decide. You may interview the candidates at this stage too, but I suggest this be to either A) help a junior manager resolve concerns they have about the candidate or probe more deeply on areas where they feel less experienced, and B) to help close a candidate and sell them on the business and its potential.
    • 100+ – Let go! If guidelines are not set at this point (manifests as bad culture or heavy voluntary or involuntary attrition), then you need to rework the wheel with your hiring team. Otherwise, it’s time to set your team free to make the right calls for their teams’ needs. At this stage – other than your direct hires – you are only on-call as needed for key hires. For example, when VMware was nearing 800 employees, our founding CEO Diane Green was on standby to interview me for the first non-Palo Alto leadership role; both to assess my abilities for the role and to sell me on taking it (and I’m so glad she did!)

      For the people management side of things, consider the following:

    • 0-20 – Early on, just like hiring for the first time, you may be learning how to manage people for the first time. Get help with this and don’t try to figure it out yourself. You will spend more working hours than you ever imagined learning how to navigate people things while running your business, fundraising, etc. Hire a coach or find friends with management experience and lean on them. Read as much as you can and listen to podcasts like Reboot or Masters of Scale. Put your ego aside! Managing is hard, never mind learning how to do it when you’re also trying to launch a company!
    • 20-30+ – The best practice for team size is eight (recently termed the “two-pizza team rule” by Jeff Bezos) . If you’re reaching a point where you have more than 8 people working directly for you or for anyone who works for you, it’s time to scale out a management team. Ideally, bring in some managers who know how to manage vs. promoting all from within. I like to build teams with a balance of each to allow growth within the company but also to have role models and mentors for those who are growing. 
    • 30+ – As you start to have managers working for you, you need to trust them as leaders of their own teams and, similar to setting the hiring guidelines, your job is to set the people-management guidelines. How does one lead at your company? How do you give feedback? How do you establish an inclusive culture, develop employees and create a great place to work? Your job is to make sure these questions are answered and managers in your organization have the support and tools (compensation/equity budgets, training, systems) to manage to these guidelines. A big mistake I see companies at this stage make is waiting too long to hire people experts – both HR and experienced recruiters who get the startup to scale scene. Money invested in these roles early will save you tons of time and money as you scale. The serial entrepreneurs and co-founders of Drift hired their lead people-person as one of their first 5 hires; they learned from past mistakes!
    • Bonus tip: Every early stage CEO/Founder I know is shocked to realize the power they wield. Even if you consider yourself to be “one of the people”, everything you say and do is more impactful that you can imagine. A simple eye roll in a meeting could make a subordinate think they’re about to get fired. A “great job” on a new idea proposal could be heard as an OK or even a directive to proceed. You are powerful and potentially dangerous! This means tread lightly. If you do skip-levels (talk to employees of managers that report to you), never be directive and use the time to listen, only. If you like an idea, tell them, but make it clear it’s something they should discuss with their manager. If you are unhappy with an employee that reports to one of your managers, bring it up with the manager and put yourself in their shoes when you think about how to help them with this employee. This can be especially hard if some of these employees used to work for you directly before you hired their manager, but just imagine if your investor or board member went straight to someone who works for you and told them to do something or that they were poor performers. How would that make you feel? Be empathetic and manage your power carefully.
  • Product: If you’re a product-centered CEO/Founder (vs. say. Marketing- or Sales-centered), the thought of stepping too far away from product details probably sounds frightening! That said, if you have to be part of every discovery session, design review and test of products or features before they release, your company will never get anything done – or learn how to do it at scale. I have seen countless teams at a standstill waiting for the CEO to review their latest product designs because she was out fundraising or handling 27 other fires that needed to be distinguished. Don’t let this happen! Here’s how to avoid it:
    • As early as you can in your company’s lifetime, articulate your company’s True North and product guardrails and evangelize it like crazy to a point where it’s in the DNA of the company. The True North may evolve as the company matures, but keeping it clear and not wavering too often is critical. When I was the CTO at DigitalOcean, our true north was to empower developers to build great software and our guardrail was simplicity. If something new was being proposed and wasn’t to help developers build great software, and/or how it was designed wasn’t simple, it wouldn’t get on the roadmap. It’s the CEO/Founders’ and their leadership team’s job to make sure this is clear to every employee, and if it changes, why.
    • Establish a high level product roadmap that extends no more than 12-18 months; you have no idea how your product(s) or the market will evolve beyond that. Keep it at the broad strokes level – major products or epics within product lines and with clear, measurable, outcomes. Your job is to set the tone at the top and at under 100 employees you can stay pretty close to the details, but once teams get bigger, you will rely on this roadmap and the measurable outcomes to both track performance but also empower your teams to execute. As the company scales towards 100+, you will shift from attending routine product meetings and reading PRDs or briefs to trusting that your team knows what to build and can map it to the high level roadmap. If the roadmap changes over time, so will their work. Just don’t thrash too much – it takes time for new ideas to flourish or major product changes to make an impact. Patience is important here!
    • Once you have a decently sized product team (20+), you must have great product leaders and designers on your team. At this point, your time will more likely spent getting customer feedback and downloading it to your team, brainstorming new ideas and/or selling what you have. It’s OK to have a passion area that you must stay close to – perhaps a new innovation or a unique, personal area of interest, but the bottom line is…let your team execute!
  • Process: Quite simply, as you scale you must focus your attention away from the how and towards the what. At less than 100 employees, you will be thinking about the how related to all aspects of the business (many noted above, but also how to manage funds, manufacturing/shipping if applicable, payroll, insurance…the list is endless!). As you scale and hire experts in these areas, the goal is to let go and empower them to decide the how. Your job is to make the desired outcomes clear. Outcomes are not just financial either – everything from the culture of your company, the reputation of your products/services, and your brand is for you to make clear. As a mom who still shudders every time one of my kids borrows the car, I like to use the teen getting their license metaphor here:
    • 0-30 employees = learner’s permit in-hand, understands the basics, but still needs close supervision/training
    • 30-75 = passed driving test, but still on probation. Can’t drive during certain hours (equivalent to making all decisions solo), still needs some oversight.
    • 100+ = capable of borrowing the car for a weekend road trip with friends. Hand over the keys!

If your leaders feel like you won’t give them the keys, that you are back seat driving, or feel that you’re monitoring their every move, you will not establish trust or allow them to move your company forward. Also worth noting, creating this type of toxic, micromanagement culture of leadership can be a large contributor to CEO/Founder burnout as you try to manage “all the things”. 

Teams and Individuals at ~100

I’m going to keep this part simple. The bottom line is that there are people on your team that will grow beautifully as the business grows and there are those who just don’t do well in a mature environment. Some tips on how to stay ahead of this:

  • DNA: I’ve seen too many talented people become poor performers once a company started to scale simply because they did not have big-company DNA or because the company did not ensure they were in roles where they could continue to thrive. Think about who on your team has real startup DNA – do they thrive with ambiguity and constant change? Are they scrappy and just get stuff done, even though it may not be polished and perfect, but keep the ball moving forward? Do they break the rules in a good way? Now, what happens as your company grows and there’s more complexity in the business and/or more structure? Will they resent the bureaucracy? Will they refuse to be managed or adopt the “special snowflake” attitude that they know better because they’ve been there longest, have an “in” with the founder or have more equity? OR…will they rise to the challenges that come with growth, respect the structure and be seen as the guru among the team? Pay attention to your early hires as they and the company grows. If you see signs of trouble, decide whether there’s a better way for them to contribute without losing them OR decide it may be time to part ways – the company has outgrown them.

    I once had a talented engineer on my team at VMware who was a great prototyper, but not very strong when it came to writing production-level code. Each time we tried to have him follow a project from experimentation to production phases, he would be miserable trying to follow a structured process and the product leads would complain constantly about his attitude and the quality of his work. I was able to carve out a prototyping role for him on my team so we could keep experimenting with new ideas and he could remain happy and productive at the company. Sometimes you can make these things work, but when you can’t, consider how much time you may be wasting trying to force a situation that’s just not going to turn around. Often, the best course of action for those with startup DNA is to go find a new startup and if you can help them get there, even better!
  • To Lead OR Not To Lead: Pay attention to first-time managers who hate (or are bad at) managing, but took on the role as your company grew. Some early hires are put into a management role because of budget/hiring constraints that hate it OR that wanted to be a leader, but were really better suited as an individual contributor (IC). Put a process in place at your company at allows upward mobility in both specialist and management tracks and allow them to move between each. Make that a positive thing vs. having someone take an ego hit or be viewed as a failure for giving one or the other a try. In the early days at VMware, we had such fluidity when it came to people trying manager roles (or stepping into one while we tried to find a permanent hire) and either thriving or deciding it wasn’t for them. No shame, they learned, and were always welcomed back as an IC – in fact, several of them from the early days are now in some of the most senior IC roles at the company. The worst is when you lose a great IC who was a bad manager. By the way, I’ve also seen great leaders try to go back to coding/IC roles with mixed success. Point is, ensure you and your team are in the right roles and are given opportunities to be excellent.
  • Cross-team Dynamics: As the company grows, not only are new teams forming and new managers leading, but there can also be cross-team dynamics that create tension in the company. Most common, product and engineering teams being misaligned or sales/marketing/support challenges. Pay attention to how these interdependent teams interact and make sure your team leaders are as passionate about how they partner and collaborate with their peers as they are about how their own teams perform. Ensure fiefdoms don’t form and resolve any rifts between teams as soon as you suspect there’s an issue. These issues can be toxic and destroy what may have been a humming organization when it was smaller.
  • Compensation & Incentives: As the company grows, so must employees’ careers, compensation and incentives. Be thoughtful about salary structures early on and be mindful that haphazardly compensating new hires early on or bumping people up to retain them will undoubtedly create a need to recalibrate everyone’s compensation down the road. The recalibration process is PAINFUL.

    Remember, employees are motivated by three major things: The work they do, the people they do it with and fair compensation for that work. Throwing money or an unearned fancy new title at an unhappy employee will not retain them if the work they do is uninspiring, if they don’t live up to the expectations of the unearned new role and/or the people they work with are not enjoyable. These quick fixes are temporary. Similarly, beer on Fridays or a foosball table in the office is not as compelling an incentive as are equity refreshes and opportunities to take part in new product work or the chance to work with an industry luminary (or letting a poor performing/toxic peer go). Consider Maslow’s Hierarchy of Needs when it comes to your employees: They need the foundational basics (a desk, computer…), they need to feel safe (steady income, a health plan), loved (great co-workers & managers) and to self-actualize (assigned interesting work, able to reach career goals, achieving wealth to reach personal goals or making a social impact).
  • Human impact of hypergrowth: Finally, people don’t always grow as fast as their companies and can easily burn out or perform poorly if you’re scaling at hypergrowth speed. The best write up on this particular topic is Khalid Halim’s post for FirstRound. I also wrote a brief piece on how hypergrowth of teams can slow down an organization, here.

Scaling a company can be both exciting and daunting. If you’ve never experienced this journey, it can also catch you by surprise when things start to go wrong. The best recipe is managed growth, with an experienced team, getting help from experts and being thoughtful as you scale.

Got other tips on managing at scale? Please share in the comments!

Setting Up Your Own Personal Board of Advisors

When I left my job at VMware, I had no idea what I wanted to do next.  I knew I wanted to work with early stage companies and I also knew I wanted to do something technical, but beyond that I was’t quite sure what the perfect role for me would be. I had just relocated my family from a seaside town to Cambridge and was in the midst of a major home renovation so I decided to focus on rediscovering the technical community in the Boston area as a first step.  What a pleasant surprise it was to me to find that while I had my VMware “blinders” on for the last eight years, the startup scene in Boston and Cambridge had exploded.  There was a new crop of venture capitalists, start up accelerators like TechStars and MassChallenge were gaining traction, and the nation was starting to take notice that Boston was a burgeoning community for entrepreneurs.  Of course, Boston’s entrepreneurial roots are strong with some of the earliest of tech companies (e.g., DEC, Data General and Polaroid) to more recent “legacy” successes like iRobot and Akamai.  Lest we forget, Facebook got its start here too.  So I don’t know why I was so surprised that another crop of greatness was brewing in this city I’ve called home my whole life.  Now, what to do?  That was the question!

Step two was to plug into the scene.  My friend Scott Kirsner, a local reporter for the Globe and entrepreneur himself (Scott started Innovation Leader as well as several important startup events in Boston like the Nantucket Conference and Future Forward), introduced me to a ton of local angels.  In turn, these angels introduced me to a bunch of entrepreneurs in the area who had either just started new companies or were looking for co-founders.  I also got plugged into TechStars and MassChallenge as a mentor.  It was through my connection at MassChallenge that I got paired with a stealth company that was working on a new way to help women grow and be retained at large companies.  Their concept was to systemically organize an advisory board for high-potential (HP’s) employees via a Match.com kind of algorithm.  Seasoned employees or members of the program outside a company would sign up to advise HP’s based on certain expertise they could offer and the HP’s would create goals that matched to these expertise.  The hope is that by having the right experts assigned as a “board” to these HP’s, they were more likely to grow at their company and therefore have a longer tenure.

I liked this concept a lot and thought about how everyone should have a board like this – no matter what stage their careers were in – and that’s when my personal advisory board idea came to light.  I decided that before I could start my next gig, I needed a solid group of people to serve as my advisory board.  My requirements for this board were as follows:

  • I needed a mix of seasoned professionals who were technical and business savvy to give me sound advice from each angle.
  • A wanted a range of people from those who knew me really well personally and professionally for very directed advice to those who I had just met who could be completely objective.
  • Finally, I wanted a mix of men and women to ensure I had a diverse set of opinions – ideally, a group of 6 with three of each.  [That was harder than I had hoped, so I settled for a 4:2 ratio and eventually added a seventh member…another (awesome) guy.]

Once I decided the criteria for my board, I then wrote a one-page business plan for me.  Not for a new business or opportunity, but for what I wanted to do to in my next phase of work.  I kept it really high level in terms of the type of work I wanted to do (at the time, mostly advising and investing in startups) and what I didn’t want to do (work with jerks or be a “consultant”).  Then, I set guidance for my Personal Board of Advisors (PBA) in terms of how I wanted to leverage them:

  • Guidance on companies and individuals to work with.
  • Assistance with defining the work goals and objectives per engagement.
  • Introductions to key people.
  • Occasional direction and advice regarding specific engagements.

…and how they could leverage me:

  • Opportunities to improve their and their network’s investments by lending my advice, coaching, etc.
  • Good karma for paying it forward
  • Good fun and conversation!

I also included some Rules of Engagement:

  • All conversations between Julia and the PBA and its members are confidential.
  • PBA members who are investors in some way, must be willing to wear independent hats. Unless Julia is working on one of their investments/potential investments, all information exchanged will be only as it relates to the work with that company/individuals.
  • Full disclosure if there is a potential conflict with other PBA member companies/investments.
  • Open and honest feedback is expected and encouraged.
  • While not required to disclose all engagement details, Julia will provide periodic updates on her work to the PBA.
  • There’s no term to the PBA membership, but ideally this is the start of a long-term relationship between Julia and a fabulous group of people!
Scott Maxwell, Steve Herrod, Andy Palmer, Michael Skok, Paula Long, Antonio Rodreguez, & Katie Rae

Feeling lucky to have this group advising me!

The net result of setting up my PBA was better than I ever expected.  I have seven amazing individuals who I can go to when I need advice whether it’s for a specific project I’m working on or just career advice in general.  I feel like they have my back and I absolutely have theirs.  I have since collaborated with some of them on specific projects and several have reached out to me to connect with people who could use my help or advice or to help them with a project they’re working on directly.  I never had a PBA meeting (we tried to do a lunch once, but they are all so busy it was impossible to get everyone together!), but I don’t think it is really necessary.  They each know each other in some way – some better than others – and there’s no competition/tension between them (that was lucky on my part!), but the real benefit is the 1:1 time I get with each of them on demand.  Sometimes a quick text or email, sometimes a lunch or a cup of coffee. I know they are each willing to help me out whenever they can and that made a huge difference for me as I immersed into the local tech scene over the past year.

I had a great year getting to know the startup community in Boston and have since taken a permanent position at Blade as an EIR.  You can read more about that here.

Thinking about setting up your own advisory board?  Comment below with questions about how best to set one up!  Or share experiences you’ve had doing the same.

Learning WordPress and Speaking My Mind

It’s time I learn how WordPress works and also give myself a forum to share my thoughts, insights and ideas.  

What I’ll write about…

I think about a lot of things all the time.  From how things work – robots, apps, the human mind and body – to what’s going on in tech, leadership, innovation in corporations, new paradigms for education, healthy living and saving the world.  I have very strong convictions about BeingFA and will reference this term a lot (thanks @Julien).  I am also a huge advocate of woman leaders, women in tech and strong independent girls (I am biased, I have three of them…).  I love to paint, but never seem to have the time so I use photography as a creative outlet.  So, you may see some cool photos here once and awhile.  I am also a travel addict. My bucket list of destinations is endless and I’ll likely share thoughts on cities I’ve visited and provide helpful tips – I am an anti-tourist, so always look for new perspectives when on the road.

My public face….

I share my professional self with some bleed into personal life on Twitter.  My LinkedIn profile can tell you a bit about my career – eclectic, but trending towards entrepreneurial tech – and I only use Facebook for people I’d cross the street to say “Hi” to (nod to @sefk for that guidance) so don’t try to “friend” me unless you think we’d be happy to see each other in a random bump-in.  

What I’m up to…

In the past year, I quit my job, renovated a 19th century brownstone and moved from deep in the oceanside suburbs to the beautiful city of Cambridge.  I’ve been surveying the tech startup landscape of Boston and Cambridge and boy am I excited about what’s going on!  I hung out at TechStars Boston for the Winter 2014 class as a mentor in residence and got to know a ton of amazing people.  I set up my own advisory board which I’ll blog about soon and I dabbled in my first angel investments – tons to learn there!

I’m now digging into a few new projects that are warming my brain back up in areas that have had a nice vacation. Once I settle into things a bit more, I’ll share what I’m really up to.  Meanwhile, look for ponderings as they come and feel free to reach out if you want me to share my thoughts on a particular topic.  I’m never shy about my opinions or lessons learned.

Happy reading!